Affiliate Marketing Websites

What are the benefits of social media optimization?
I have heard of social media optimization (SMO) but I think I do not quite understand the concept. What are the benefits of it for someone like me who does affiliate marketing niche sites?
Although this sounds confusing, social media optimization is basically generate traffic to your site on social media sites like Facebook, Twitter, and sites like Digg presentation. This could mean that you sign up for a Twitter account and add a Twitter feed on your blog or auto-post your new blog on your Twitter page. It could also mean adding a Digg button on your website to allow your readers to submit article social media community. The way it works is that if there is enough digging on the site, it will be featured on the home page or category page and more people are aware of the article and will visit your site. Other social media optimization could be YouTube Ning.com, the forums, blogs and communities. The advantages of using the money that you draw more traffic to your website. More traffic to your site can lead to of affiliate sales more for you. Since you are setting up multiple niche sites, you are most likely not use your real name on the sites or not to let people know that you have all these affiliate sites (which is how most people do). Thus, some of these sites Social media may not work for you if you want to maintain your site anonymously. Check www.mattbacak.com as he has good advice on social media and marketing Affiliate.
Why Many Affiliate Web Sites Fail